Photographer Malick Sidibé is the symbol of the soul period in Mali, during the sixties, after the independence of the country. Eccentric, dandy, strong and feminine, Malick Sidibé portrays Malian disco scene. The great talent of the African photographer inspired the Italian house Gucci, which chosen him to promote the pre-fall 2017 campaign.

Gucci “Soul Spirit” Campaign

Gucci “Soul Spirit” Campaign

Gucci “Soul Spirit” Campaign

Gucci “Soul Spirit” Campaign

Malick Sidibé

Gucci “Soul Spirit” Campaign

Malick Sidibé

Malick Sidibé