Smartwater arrives in France. On this occasion, Smartwater has partnered with six talents who share the same essential ingredients to surpass its limits: boldness, passion and creativity. With a sleek, minimalist bottle, each talent has reinterpreted the bottle’s design and specifics in their creative world at the heart of six categories: #CreateSmart #ThinkSmart #BuildSmart #MoveSmart #Dream Smart and #PlaySmart.
For #DreamSmart the photographer Ryad Guelmaoui, who realizes clichés full of urbanity, with points of view always very creative, imagined a series of 10 images photographed in Paris. On each of them, the water comes out of the bottle to create one of the letters that make up the name SMARTWATER.
The architect and photographer Joseph Jabbour, author of images where architecture is queen, between geometry and poetry, interprets the #BuildSmart with a very sober shot featuring the Smartwater bottle in his daily photographic wanderings.
The paper artist Aurélie Cerise, who imagines beautiful paper design sets, has designed for #CreateSmart, a staging around the identity of the bottle. A blue gradient creation, sublimating in the volume the minimalism of the bottle.
For #MoveSmart the yogist Sandrine Bridoux chose to stage the bottle of Smartwater during a yoga session in the middle of a lake. Inspiring.
Entrepreneur and designer Pauline Laigneau took advantage of the tumult of the season to pause between all projects that pace her daily to present Smartwater to his community.
La joueuse de l’Equipe de France de Football, Grace Geyoro a choisi, pour #PlaySmart de mettre en avant la bouteille dans son quotidien de sportive de haut niveau.
Chacun a pu mettre en avant dans son univers créatif Smartwater, eau au procédé de fabrication innovant: d’abord distillée, on y ajoute ensuite la juste quantité de sels minéraux pour un goût doux et équilibré.