L’Atelier Amarist and artist Alejandro Monge have realized together the sculpture “Too Much”, which has the shape of a table. They call into question the value of money by generating a flame coming from a cube full of bills in the middle of the table. Bills of 50, 20 or 10 euros are evidently fake. To discover.
For the brand Jordan, agency Wieden+Kennedy New York asked Matt Aselton to direct a spot as a tribute to the baseball legend Derek Jeter who will be retired at the end of the 2014 season. Named “Re2pect” after his player number, the video shows celebrities such as Michael Jordan, Spike Lee, Tiger Woods and Jay-Z, tipping their cap for him, before he throws his ball, like a ritual.
“Web Popularity Products” is an original series created by London-based photographer Valerio Loi. This series shows different social networks turned into real alimentary products put on supermarkets’ shelves. Facebook becomes a chocolate spread and Instagram turns into a can. The whole with smart tags.
Kudos for this clip made with an Arri Alexa camera by Jodeb to illustrate the song “Lionhearted” Porter Robinson and Urban Cone. A great work of Canadian director, who has also held senior visual effects, offering to take a bunch of kids bringing colors and glitch effects in a sleepy and monotone town.
Since the beginning of the World Cup, Havas Paris imagined for the City of Architecture, an original campaign with one word : “A bit of culture during the World Cup.” Every day a match is announced by illustrations of iconic monuments of countries competing : minimalist images and words to architectural and football references.