The latest Nike running shoe, the Nike Epic React Flyknit, brings comfort, lightness and performance to all the athletes and running enthusiasts. To highlight this innovative design, and the various cutting-edge innovations behind this revolutionary shoe, Fubiz Studio created a series of original and creative pictures.
In order to truly bring forward the highlights of the shoe, Fubiz teamed up with two artists in a unique collaboration. Together, they shot and designed 5 pictures mixing photography with CGI.
Flora Metayer, the photographer, brought a modern edgy twist with a cityscape urban style. Trendy, arty, and inspired by every bit of the urban culture, she shot the Nike Epic React in a aerial and light way.
The Nerdo design studio is a CGI and 3D animation studio. In this collar, they developed a series of shapes and textures that comes to complete Flora’s amazing shots. These powerful and creative additions to the photographs really bring out the key
points of the React.