Ninja Marketing, an Italian platform about marketing and innovation in communication methods, highlighted some very interesting new advertising campaigns from different international kinds of brands around the world. They all have as a commun point a very wise approach, playing with politically correct, cultural codes, and auto-irony. A selection of brilliant marketing ideas and powerful visual concepts.
Volkswagen Jetta / Motto : Predictable in any situation / Agency : Independent, Riga
G-Shock / Motto : Some Japanese cultural concepts are hard to reproduce / Agency : McCann Erickson, Tokyo
Aerial Mobile / Motto : Don’t text and drive / Agency : Adfactors, India
Goodwill / Motto : Donate Stuff. Create Jobs. / Agency : VML, New York
Goodwill / Motto : Donate Stuff. Create Jobs. / Agency : VML, New York
Cinéma du Parc / Motto : Films this big / Agency : Les Évadés, Montreal
Cinéma du Parc / Motto : Films this big / Agency : Les Évadés, Montreal
