Ephemeral installation and window display at the Nudie Jeans Concept Store in Barcelona.

Following one of the main concepts of the brand : repair- recycle- reuse ; over 100 cardboard boxes have been used. Every piece of cardboard is cut and assembled by hand, one by one, making all of them unique.

The rips and creases come to life. Each window displays a distinct pair of jean, of real costumers, which explains a different story, its own story.

 

http://cargocollective.com/susanapiquer/