Have you ever noticed how many times the three letters ‘IAN’ appear together, embedded in signage? For www.ThatIanBloke.com, these three letters obviously have far greater significance than most and has been something that has followed him throughout his life.

The letters ‘IAN’ appear in numerous languages – words such as parisian, brilliant, coriander, giant, olympian, italiano, or piano.

This video features over 500 images gathered over a number of years in numerous locations and countries.