Latest news from a phone booth in New York.
We love how Nike « Find Greatness » created a masterpiece in ambush history.
But – even if we are the smallest ad agency in the world – we wanted to find our greatness as well.
Olympics are hot.
Athletes on twitter are hot.
So… here is our instant guerrilla ad to celebrate the first social Olympics.

The ad run out on the 100 meters’ day.

And as we say in the tag line:  is not about 140 characters, it’s about 100 meters.