In collaboration with the White Wave For Syria campaign, organized by Béatrice Soulé and photographer Sarah Moon, TBWAParis are launching a pre-roll video campaign, built around the functionality of the ‘Skip’ button.To remind the public opinion that dozens of civilians are still dying every day in Syria, the agency have created a new pre-roll format that doesn’t allow users to look away from the shocking images that were sent by the Syrian resistance to the Association
