abstr^ct:groove is proud to present this white-hot cut produced for the Italian eyewear brand W Eyewear
Life is a Parade is an exploration through other places, following the map of elsewhere, communicating by outer signs.
To create the crazy scenario of the campaign, our creative team went scouting for deserts, cascades, pozos azul and coloured towns around Villa de Leyva, Colombia.
Filmed on location in Villa De Leyva and Bogotá, Colombia
