Sailor Jerry Rum has just been launched in the huge market that is Brazil.
As part of their launch strategy Sailor Jerry Rum have released a beautiful online campaign,
directed by duo Alabama.
Music, Tattoos, motorcycles and vintage cars are all part of the Sailor Jerry brand universe,
and the campaign highlights how Brazilians developed their own vibrant scene.
A lifestyle that can be described as American, but that we discover through
this campaign is present in all corners of the globe.
