This campaign promotes the green HSBC insurance, which is a new eco-friendly product from the Brazilian insurance company, based on MC Escher work. “When you realize, it might be too late. Acquire the Green Insurance from HSBC now and help protect nature.”

Advertising Agency: JWT, São Paulo, Brazil

Creative Directors: Mario D’Andrea, Fabio Miraglia, Roberto Fernandez
Art Director: Silvio Medeiros
Copywriter: Leandro Pinheiro
Illustrator: Open The Door

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