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28 commentaires
Ajouter le votre ?The concept is stolen. The first one was done as a DM for Resident Evil, where you put your shirt up like that and you become a zombie.
The second one just won a Bronze Clio at this year’s Clio Awards, here http://www.buzzfeed.com/thepepsiplunge/burger-king-soccer-jersey-w0c
This one is just a copycat. Search for the first one on ads of the world, I won’t give the link as I don’t want to get marked as spam.
nice idea und soooooo done before…. yep as eugen said before, here is the link for the Resident Evil Shirt…
http://www.blog.grafitee.fr/actualite/resident/
eugen… so you what you say is that once a concept is used it shouldn’t be used again for a different purpose? By that logic half of the advertising industry shouldn’t be working at all…
If you see both the examples you gave and compare to this one, this is the only one that makes perfect sense because this is how many football players celebrate when they score a goal… And it’s so much better executed, at least it has the neck of the players. The others don’t have necks and that gives a weird look to the illustrations.
This is a great recycled idea! Recycled and turned into a better product than the other two… Well done!
totally agree with vasco.
it is way better executed than the above-mentioned examples and suits its purpose perfectly.
furthermore, it actually makes you want to wear it, as opposed to the (terrible) burger king shirt: who the hell wants to show a multinational mascot head?
OK it’s been done before – but it’s definitely the best application of the idea – give them credit!
C’est sympa comme concept. Néanmoins je pense que dans l’état actuel des choses il ne s’agit là que d’un concept et que les T-shirts n’existe pas. Cela sens le montage. Aucun pli ne viens perturber le visage, pas d’étirement non plus lié à la déformation du tissus. Je pense que dans la réalité, le rendu ne serait pas aussi génial que ça. Mais une fois encore,
l’idée est plutôt cool.
I think this is much better than the Resident Evil and Burger King shirt. It relates more to the game of soccer and lets the fan become the person they are a fan of. The Burger king shirt just looks like cheap advertising. In my opinion this has more substance.
The idea may have been used before, but this shirt executes it much better. I agree with Sean – the Burger King looks like cheap advertising.
But, as always on the internet – there’s got to be some HATERS on other people’s work.
j’avais jamais compris pourquoi les footballeurs mettaient leur maillot comme cela mais maintenant ça du sens ! ;)
This idea has already been applied to soccer
check this tmasks.com
this came before resident evil also.
Very similar product made by me end 2004… see it here:
http://www.youtube.com/watch?v=T2oN-9Z8NNQ
It would be even more genius if they offered it in a woman’s. They are fans too!
The Dutch need a Shirt with a crying baby face that says: we are sore losers and try to play unfair and harm the other players wherever possible, because we are no sportsmen. we’re crying little aggressive pussies.






Huge idea.