Many car accidents happen while maneuvering in reverse.

Not only cars get damaged, each year far too many children get injured or killed.

Together with Happiness Brussels, street artist Ernest Zacharevic invaded a parking lot in Brussels (Q-Park Lepage) and confronted drivers with the dangers of maneuvering in reverse. This resulted in the project ‘Protect what’s behind you’ for Toyota.

More info on www.toyotaprotect.com