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Performance

Running Cube Live Performance by Adidas

An immersive experience with light projections and sportive performance.

For the product launch of the new adidas running PureBOOST X Monomango produced an immersive audiovisual installation, The Running Cube.
The centerpiece of the performance is a monolithic cube, standing in the middle of the space. It comprises four frames, upon which four screens of transparent gauze are mounted. These serve as an 360 degree projection surface. The powerful live performance that is synchronized with the visuals and sound design illustrates several phases of an urban running experience.