Coca-Cola just released a new line of cans specially thought for blind people : “Coca-Cola Braille”. This beautiful initiative takes their baseline “Share A Coke” and is now extended thanks to a braille writing printing that allows blind people to read and touch their names.
The Coca-Cola Contour Bottle is celebrating its 100th birthday. As part of the celebration, Coca-Cola UK is turning the Coke bottle shape into music. To be exact, into a song called „Bottlebeats – The Birthday Bottle Song.“ In an inspired piece of sonic branding, Ogilvy & Mather Frankfurt translates the iconic Coke bottle into a completely [...]
Eric Ceccarini is a Belgian photographer who used to collaborate with big brands such as L’Oréal, Levi’s or Coca-Cola. For this artistic project he called Emnios, the photographer has staged naked women that seem to pose behind a white veil or inside a puff of smoke, highlighting in this way the silhouettes shadows with poetry.
“Brand by Hand” by Sara Marshall, a creative mind living in New-Zealand, is a project of typography that explores the different possibilities of logos for different brands such as FedEx, Burger King, Subway, Flickr, YouTube, Skype, Evian and Coca-Cola. The logos have been made by hand and conserved their initial colors.
For the NCAA Men’s Final Four competition, Coca Cola and Ogilvy & Mather have imagined a “drinkable billboard” : it’s an ad billboard installed at the White River State Park in Indianapolis that gives Coca Cola Zero for free to passer-by, through a massive straw. Like a public fountain, this installation features 6 straws, 16 captors and 75 valves to bring the soda to people.
For the 100 years of the glass bottle of Coca-Cola, Mash Creative (among 130 worldwide artists) has designed an identity for an exhibition and an upcoming book basing of three colors : red, black and white. His posters will be featured for the bottle’s campaign : one plays on perspectives and 3D with stripes and the other is more explicite with a baseline and the number “100″.
Fruit d’une collaboration inédite entre la marque de soda la plus connue au monde et le leader mondial du verre à vin en cristal, le verre COCA-COLA + RIEDEL garantit une expérience de dégustation exceptionelle. Inspiré de la bouteille “contour” originale, cette création est un mélange unique d’art et de science.