In this project, the Swiss artist, Oliver Lovey, creates illusions by placing blown-up (large scale) photographs back in the environment which they were captured.
It is a project entitled, Miroirs aux alouettes, and it is meant to blur the line between real and photographed. “I question the limits of image and representation,” Lovey says, “I revisit the notion of perspective, trompe l’oeil and mise en abyme”.He creates pieces like “Anachronie” which is meant to turn a roadside billboard into a reflection of the mountain range in its background. His work is meant to confuse the average passer-byer. To make them ponder what they just saw and possibly take a moment to take a closer look.