Ilya Nodia is a Los Angeles-based photographer who has always wanted to create more than just a simple “photo”. Having taste for challenge, and attracted by people and their personal story, he decided to put them through detailed drama scenes, directly inspired by his experiences and feelings.
“Smile doesn’t get old” is one of his projects, realized in partnership with the company Senior Group, and whose pictures expressiveness is impressive. They visited several retirement houses, they decided to install temporarily a real photographic studio. The elderly, taken to the game, were full of joy and excitement: Choosing their outfits, their make-up and wearing various accessories at their disposal. The photographer will describe this experience as “wonderful”, immortalizing “smiles that never grow old” with powerful pictures.