H&M just unveiled its latest collaboration with Erdem Moralioglu, from the eponym studio in London,  ERDEM. Very romantic, the designer is loved for his neo-classical flowerful designs, with delicate accents of a sweet, sweet nostalgia. The  ERDEM x H&M collection will be composed of a selection of his emblematic feminine pieces, of a accessory line, and, for the very first time, a man collection. On top of the beautiful lookbook shot by Michal Pudelka, the brand offers a wonderful short movie directed by Baz Luhrmann,  called “The Secret Life of Flowers”, set in a nostalgic and oniric countryside manor. A refreshing and sublime collection that is already set to become a classic. In stores and online on November 2.