The DDB advertising agency recently launched the new Play-Doh brand campaign. The entirely handmade visuals for which it was necessary to have patience (16 500 blades of grass only for the first visual) and took several months of work. The really impressive result expresses well the beautiful message of the brand launched to the world in which we live: “The world of Play-Doh is the world as it should be. A dream world, born of the boundless imagination of children. A world on which everyone has a grip. That each can shape infinitely. “