The essential work, has ethical value, it is elegant. Everything else is superfluous.

Our rules to keep the communication senzagiridiparole.
THE FIVE “NO” RULES for a MINIMAL APPROACH

NO WASTE. Erase what is unnecessary.
NO DISTRACTION. Focus on what creates value.
NO EXCEED. Do it better, Do only what you need.
NO INTERRUPTION. Make smooth the process.
NO SATISFY. Look for perfection.

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