The designer-writer Arthur Gnanih, and his artistic director Ludivine Aubineau, from advertising agency WNP, designed an ingenious and funny Tumblr : puns in French, illustrated by images. The idea came to them rather naturally : he loves making puns, and she loves illustrations ! Called Les Mots Dits (“The Said Words”), this series of digital illustrations will put a smile on your face smile and cheer up your day.