For communication agency and studio Idear Ideas, Atipo‘s Spanish team imagined a visual identity and a minimalist posters campaign inspired by the Moon and movie 2001: A Space Odyssey. The golden Moon was printed with relief and the grey business cards and letters. The posters show ideas and themes belonging to great writers, scientists and philosophers, thanks to this circular symbol. Among them, we find Edison, Newton, Cervantes, Mozart, Galilée, Verne and Fleming.