To fight African animals’ massacres in the name of fashion, DDB Mozambique imagined three posters showing famous logos brands taking animals as symbols : the cat of Puma and also the crocodile of Lacoste. They have showed these animals without any skin to choke the minds during the Mozambique Fashion Week.

Credits :

Creative Director:André Coelho.
Creative Supervisor:Ricardo Traquino.
Art Director:Ricardo Traquino, Thiago Alves.
Copywriter:Ivo Alves, Ricardo Traquino.
Illustrator:Maísa Chaves.
Designer:Simão Maia.