Directed by Danny Sangra, here is the new promotional campaign for Mercedes-Benz with Justin O’Shea, buying director at online fashion store, as well as the Chipperfield brothers and fashion editors Veronika Heilbrunner and Julia Knolle. On the cusp of the Fall/Winter 2015 edition of Mercedes-Benz Fashion Week Berlin, Justin finds himself caught up in the clichés of fashion advertising but he can always rely on Veronika and his circle of friends to bring him back to the real world.